One of the most common complaints we hear from salespeople is how hard it is to get someone to commit to an appointment.
They find their prospects using the same excuse over and over again: “I’m busy, so call me in a month.” Then, when the salesperson calls back, they are busy again and use the same excuse… “call me next month.” To make things worse, they blame this problem on the prospect. However, it is not the prospect who is to blame, but rather the salesperson. The real issue is that most of the time when your prospect says, “call me in a month”, what they really mean is “don’t call me.” Although we sense this, we are afraid to hear it. So, instead of getting a “no” and discovering there really isn’t an opportunity for us, we would prefer to chase a prospect that is unwilling to see us.
The professional salesperson operates quite differently.
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